Cost of Equity
The annual return shareholders expect for the risk of owning a company's stock.
What it is
Cost of equity is the rate of return investors demand to hold a company's shares rather than a safer alternative. It is not a cash cost the company pays directly; it is the implied price of equity capital based on risk. It is almost always higher than the cost of debt because shareholders are last in line if the business fails.
Why it matters
It feeds directly into WACC and is used as the discount rate when valuing equity cash flows or dividends. A higher cost of equity means investors view the stock as riskier, which lowers the present value of its future cash flows and therefore its intrinsic value.
How it's calculated
Most commonly estimated with the Capital Asset Pricing Model (CAPM): the risk-free rate plus the stock's beta times the equity risk premium. An alternative is the dividend-growth approach (dividend yield plus expected dividend growth rate).
How Quintarthai uses it
Beta — the main driver of CAPM-based cost of equity — is shown on each company's Statistics tab, letting you reproduce the cost-of-equity estimate behind a valuation.